Mochi Shoes Case Study
How Mochi Shoes Increased Its Organic Revenue By 35 Times
About Mochi Shoes
Mochi is a one-stop shop for all fashion footwear need along with a wide assortment of shoes, handbags, belts, socks, mobile cases, foot care, and shoe care products.
What was Mochi looking for?
- Increase Organic Sessions by 400%
- Increase Keywords in Top 3 Ranking
- Increase ROI by 10 times
What Infidigit Provided them?
Over the years, Infidigit helped Mochi Shoes improve their Sessions via organic channel (SEO).
Infidigit helped Mochi Shoes to increase keyword ranking in top 3 positions.
Infidigit helped Mochi Shoes to improve their ROI via organic channel
Infidigit helped Mochi Shoes to increase the new users via organic channel
Industry applauded the collective efforts of Mochi Shoes & Infidigit team, which manifested the desired results and awarded the team with an award in a span of two years.
How Did We Achieve These Results?
- Rich Content Formulation
- Focus on Technical SEO
Content plays a crucial role in SEO, hence a content audit was done on the website which helped us to identify important pages. Based on the content audit we created content considering users and search engines in mind. The focus was on the long tail keywords and ensured content is easy to read from user point of view.
An extensive audit was done through automated tools and a manual processes. We identified the top technical pointers and based on that recommended the Mochi team to implement them on the website to ensure that the website is SEO friendly. This helped to improve their organic sessions.