Walkway Shoes Case Study

How Walkway Shoes Increased Its Revenue
By 172%

About Walkway Shoes

Walkway offers footwear at value-for-money prices in the mass market segment. This everyday fashion brand provides affordable footwear to men, women, and kids.

What were Walkway Shoes looking for?

  • Reaching out to more users
  • Increase in Sessions

What Infidigit Provided them?

0 %
Growth in Revenue

Infidigit helped Walkway Shoes improve their revenue via an organic channel (SEO).

0 %
Growth in organic sessions

Infidigit helped Walkway Shoes to improve the sessions via an organic channel (SEO).

0 %
Growth in users

 Infidigit helped Walkway Shoes to improve the users.

0 %
Growth in page per session

Infidigit helped Walkway Shoes to increase the page per session.

0 %
Growth in e-commerce conversion rate

Infidigit helped Walkway Shoes to increase the e-commerce conversion rate.

0 %
Growth in transaction

Infidigit helped Walkway Shoes to increase the transaction.

0 %
Growth in average order value

Infidigit helped Walkway Shoes to increase the average order value.

How Did We Achieve These Results?

The website was audited using an extensive audit checklist on different parameters. The audit report defined a roadmap for technical SEO as per recommendations and their impact.

Technical fixes such as Updating Robots.txt file, Self-Referencing Canonical Tag, Sitemap, Caching Issue, Schema, Customer Reviews section, and Breadcrumb Optimization were performed. These implementations improved our overall technical SEO health score, which helped Google crawl, index, and rank the web page higher on SERPs.

Off-page optimization helps build a website's recognition and domain authority. Infidigit team built high-quality backlinks from external websites to increase the website’s online presence, crawling, backlinks, and domain authority.

Some Snapshots

Organic Growth

Transaction Growth

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