GA4 Monthly Reporting Metrics: Insights and Strategies

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Kaushal Thakkar
Kaushal Thakkar is the Founder and MD of Infidigit. He has developed award-winning search strategies for various organizations, ranging from large enterprise and e-commerce websites to small and medium-sized businesses. Before Infidigit, he was leading digital marketing, product, and eCommerce initiatives at Myntra (a Walmart Company), Times Group, ICICI Group, Tata Group. Being an engineer and product manager in his earlier days, he loves to hack growth for websites via technical SEO strategies. He is a speaker at various forums and a Pro bono guest lecturer on Organic Search, Digital Marketing, Analytics & eCommerce. In X @

  • Reviewed By

    Growth Team

  • Published on

    September 18, 2023

  • Reading Time

    1 min read
Picture of Kaushal Thakkar
Kaushal Thakkar

  • Reviewed By

    Growth Team

  • Reading Time

    1 min read

GA4 Monthly Reporting Metrics: Insights and Strategies

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    Question :

    Unlocking GA4 Monthly Reporting Metrics?

    Answer :

    G4 I would say definitely the users or new users um now this actually depends from project to project what are your end objectives but on a generic level? I would more focus on the users, new users, and engagement rate so those are some of the things that I would focus on when it comes to G4.

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    GA4 Monthly Reporting Metrics: Insights and Strategies