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Google Updates Core Web Vitals For Better User Experience in Search Console

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Google search console gets updated with Core Web Vitals report for enriching the user experience.

Google’s metrics, Core Web Vitals, is essential in delivering an excellent user experience. Core Web Vitals were first introduced in early May 2020, for measuring the quality of user experience provided by a website. Now Google has updated it in the search console. Google considers these metrics essential and ensures to provide site owners with a way to measure them quickly. 

How To Measure Core Web Vitals in Search Console?

With the introduction of Core Web Vitals in Search Console, Google will now replace the old speed report. Replacing the speed report with Core Web Vitals shows how Google understands the importance of user experience. According to Google, a site needs to meet certain expectations for loading, interactivity, and visual stability. 

What Are The Core Web Vitals?

Google rationalises choosing the following metrics as the Core Web Vitals, as they capture user-centric outcomes, have supporting, and measurable lab diagnostic metric equivalents. These are the three metrics that represent Core Web Vitals – 

  • Cumulative Layout Shift helps in measuring visual stability and quantifies the amount of layout shift of visible page content.
  • First Input Delay lets you measure responsiveness and helps in quantifying the user experience while interacting with the webpage. 
  • To measure load speed, you need a large contentful paint that marks the point in the page load timeline when the main content loads.

How To Read Core Web Vitals Report?

Google’s Core Web Vitals help in seeing the performance of a URL that is grouped by metric type, URL group, and status. 

On the overview page, you can toggle between ‘Poor,’ ‘Good,’ and ‘New Improvement.’ From one of those tabs, you have to click on the Open Report tab to see the page performance numbers for desktops and mobile. You have to click on individual rows to see details about URL groups that are specifically affected by any issues. 

How To Improve Core Web Vitals 

Google recommends to fix everything labelled ‘Poor’ first and then prioritise what to do next based on issues affecting the most URLs. If you are a non-technical user, then you may need the assistance of a developer to fix the specific problems. 

Google’s advice essential pages fixes you need

  1. Considering using AMP (Accelerated Mobile Pages).
  2. Limiting the number of page resources upto – 50
  3. Reducing page size to less than 500 kb. 

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