Today we’ll cover a bunch of updates from Google such as Google Ads Location Targeting options, Highly Rate by users Search carousel, deleting disavow links, and more. So let’s get started
Welcome back, marketers, to another insightful episode of Infidigit’s digital marketing news series, where we collate top digital marketing news from around the world.
Without further ado, let’s begin.
1. New Improved Google Ads Location Targeting Options
Google Ads has added new location targeting options for campaigns that let you better control who is seeing your search ads in Google. The options let you set who sees and is excluded from the ads.
2. Google highly rated by users search carousel
In mobile search results, Google is testing a new carousel named “Highly rated by users.” This will show product results that have high ratings from user reviews. SEO saad AK spotted this and posted it on Twitter
3. It is safe to delete your disavow link file
Google’s John Muller said it is safe to delete your link disavow file if you have not had manual actions for the links before and you don’t have a history of the link schemes. Google is good at ignoring spammy-looking links that you do not build yourself.
4. Google Ad Editor Version 2.1 With Overview Page Design
Google has released Google Ads Editor version 2.1, which comes with a new, more colourful look. This was confirmed by Ginny Marvin, the Google Ads Liaison on Twitter.
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See you next week!