On-page SEO is the process of optimising SEO elements on websites or web pages, to elevate their search engine rankings and generate more relevant traffic.
There are many on-page SEO factors that help in boosting websites’ health. Some of these factors are as follows:
Site Speed
Website’s loading speed is one of the most crucial factors for on-page SEO. The loading speed of a page can determine if the user will stay on the site or not. Ensuring that webpages are thoroughly optimised, and their size as small as possible, are some factors that play a crucial role in enhancing your website.
Mobile Responsiveness
Over 50% of online traffic comes from mobiles. Hence, one must ensure that their websites are not only mobile responsive but also offer a holistic user experience on mobile devices with less loading time.
Keyword Research and Usage
Organically placing keywords within the website’s content is the most effective way to boost its search engine rankings. On-page SEO ensures that the keywords are properly researched, organically used, and easily detected by the search engines. Optimum use of long and short tail keywords on websites can help Google and other search engines in indexing the website, and remember it to raise its rankings.
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