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Hello! Welcome to Infidigit’s Weekly roundup news series and we will be taking you through a few updates across the Digital Marketing industry from last week
In this video, our Digital Growth Manager Akarsh discusses the updates and announcements from 9th to 15th May 2022.
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First up on the list is an update from Google Business
Google has updated its Google Business profile guidelines page under “guidelines for chains, departments & individual practitioners” to allow virtual food brands to be listed with certain conditions
So if you have any clients that offer virtual food brands or you run your own, you can now technically show up in the local search results in Google Search and Google Maps.
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Next Update is from LinkedIn
LinkedIn updates its algorithm and changes how content is ranked in peoples’ feeds. Now, users will have greater control over their feeds, with the ability to block certain content categories from appearing.
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Moving on to Microsoft Bing.
Microsoft Bing tests the ‘See results for’ feature on the left-hand side of their search result page. Clicking on any queries showcased on the ‘see results for’ section takes you to a new query and does not keep you on the same page.
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Next in line is an update from Google Developer Docs
Google released another help document to its search developer documents named Education Q&A. This document will help you understand how you can add Quiz structured data to your flashcard pages to appear in the Education Q&A carousel in Google Search results, Google Assistant, and Google Lens results.
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Another update from Microsoft Bing. Bing has updated the interactive Wikipedia
box in the search results to scroll based on where you hover your mouse on the left side of the box.
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Next update from Google Search Central, Soon you will be able to see a
dedicated section on GSC comprising of all the video pages Google found while crawling and indexing your site. This feature will not only help you understand the list of video pages indexed, but also help you with reasons for un indexed videos in landing pages, how to debug and validate them
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Next update from Instagram.
Instagram is currently tweaking the design of the main reels screen on the app. Indian users can now see a ‘Follow’ tab alongside the main Reels feed.
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