Amazon PPC Services
As an Amazon advertising agency, Infidigit has made extensive contributions to the landscape of digital marketing in India. With unrivalled skill in driving digital marketing and e-commerce SEO services, Infidigit has weaved a tapestry of remarkable success in India and abroad with seventeen years of experience in data-driven solutions. Today, Infidigit provides top-notch SEO-based services to premium brands like ICICI Prudential, Dream11, ZEE5, Myntra, and many more well-known brands, along with many SMEs. Infidigit’s unique approach towards product optimisation and digital marketing has given the company a sharply competitive edge over the rest.
Amazon is one of the biggest e-commerce platforms in the world that draws in billions of visitors. If you have a business on Amazon, it is time to boost sales by implementing Amazon PPC Management to optimise brand campaigns and boost revenues with data-based decisions. And, when you finally decide to take the leap and advertise with Amazon, a team of experts at Infidigit will be there to offer you customised PPC services. These services focus on the needs of your business and create research-driven and targeted strategies to increase its digital visibility.
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Why use Amazon PPC Management Services For Business?
Listed below are some of the key reasons why Amazon PPC Management Services For Business is a fruitful investment
Why Should You Choose Infidigit as an Amazon PPC Agency?
How Infidigit can help you with Amazon Advertising Services
It is very important to reduce the Advertising Cost of Sale while improving the sales volume. It helps save marketers from overspending for advertising. The Amazon advertising services help marketers seek the right assistance from experienced advisers. Infidigit offers to help with the following strategies:
Which Amazon PPC services do we provide?
Here are the different kinds of advertisements you can create for your brand with the Amazon PPC agency, Infidigit.
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Our Amazon Ad Process
Our Amazon advertising services include researching the market-specific keywords for increasing traffic to your web page, setting a blueprint for the ad campaign, and monitoring it regularly.
1. Keyword Reasearch
The development of a strategy for the management of bids based on keywords include regular harvesting of the new keywords, utilisation of the negative keywords, and finally, the tracking of new bids optimised to the performance of solo keywords.
Amazon PPC is an SEO-based mechanism that lists the desired products at the top of the Amazon search results based on targeted keywords. You can bid the keywords based on which order the product pages are to be ranked. Shoppers will click on the advertisements which come up once they search the keywords, visit the page of products, and thereby contribute to more sales and revenue for your business.
2. Ad Campaign Setup
We optimise the product description and advertisement copy for Amazon’s specific search algorithm. Then, we perform an A/B testing of various creative elements and the advertisement copy. We perform strategic development and execution of a plan of action for advertisement beyond Amazon PPC.
Infidigit’s Amazon Advertising Services also include linking the pages of the specific product with the PPC ad to feature the products on different pages complete with reviews. Clicking on the ad takes the shopper directly to the product web page. As a result of these efforts, Infidigit helps create an efficient landing page with buttons for CTA and targeted A/B content assessment.
3. Ad Campaign Management
Infidigit to establish an Amazon PPC campaign for you, keeping all key aspects in mind. This includes aid in the optimisation of the bid price, optimising product pages, and contributing to the delivery of the best ROI (returns on investment).
We manage the Amazon PPC campaigns for the sponsored brand, product display, and sponsored products. For which, we track and document the insights for actionable customer feedback for increased development of the campaigns. Moreover, the content experts assigned for Amazon PPC services at Infidigit assist in adjusting and fine-tuning the content in existing campaigns to improve the ROI. Besides, Infidigit covers keyword performance and user engagement tracking for the business’ success.
4. Competitor Analysis
Analysing the performance of your market competitors is profitable as it helps get an idea of how they are strategising their market campaign. Our Amazon advertising services will guide you in finding which keywords are targeted by other businesses’ ads in your domain and help you incorporate these into your SEO campaign.
Competitive analysis of PPC ads is also necessary to understand the development of better UI on Amazon ads. You get to scrutinise the product ads, the brand promotion and reviews of your competitors and modify your ad campaign accordingly.
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Amazon PPC, an advertising platform provided by Amazon, allows third-party sellers on Amazon to create ad campaigns for their products. These ads show up when certain keywords are searched for. Henceforth, the parties are charged for each time potential customers click on or view their ad.
One of the biggest achievements of Amazon in recent years has been advertising. More and more customers are opting for Amazon’s services. If one’s online business is flourishing, it is still smart to opt for Amazon advertising services. It helps customers find the desired product based on the keywords they search for. Amazon displays products in organic search results and marks them as “sponsored”.
A good Amazon ACoS depends on the strategy. Marketers aim in regards to increasing profit or regulating sales or any particular area of focus determines what ACoS is “good” for them. An average ACoS is 30%, and the general rule of thumb aims at 15 to 20% ACoS. Blended ACoS considers the big picture and the whole effect of advertising on business and organic sales over time. Whereas, regular ACoS shows and considers one isolated dimension like the sustainability of advertising.