Deepthi Balegar

The Top 10 Google Ranking Factors: What Really Work For SEO

Google, the world’s most popular online search engine, processes nearly 63,000 search queries every single second of each day. This means that anyone with a smart device and access to the internet will use it to find valuable information online at least once a day. While you may be a Google user, have you ever …

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What is E-A-T? Why E-A-T is Important for SEO

What is E-A-T E-A-T SEO stands for Expertise-Authoritativeness-Trustworthiness SEO (Search Engine Optimisation). In short, it includes a set of on-page content standards or guidelines that you, as a website owner or publisher, must stick to in order to be ranked highly in Google’s SERPs (search engine results page). The following breakdown of EAT SEO will …

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History of Google

History of Google: How It Has Evolved Over the Last Two Decades

Can you imagine a world without search engines? Before the invention of Archie, a simple yet effective web-based search engine, by Alan Emtage in 1990, finding anything online was less than pleasant. This was a turning point for internet users as it was closely followed by the launch of many other bigger and better search …

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Types Of SEO: 12 Different Types of SEO In Digital Marketing

Before we start with types of SEO let’s just first understand what is SEO? SEO stands for Search Engine Optimization and it is the process of increasing the number of visitors on your site by ranking better on Google SERPs for relevant keywords or search phrases within your domain. Read more on What is SEO …

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Improve your Website Search Ranking

How to Improve Your Google Search Rankings

Every entrepreneur truly believes in their product or service offering and desires a large customer base for themselves. However, if people do not know of a brand, they will not think to buy from it. In today’s day and age of instant online gratification and information, if you do not have a great online brand …

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