Best Tips to Organically Increase YouTube Views

Ankit Thakkar is a Group Head here, at Infidigit. He is associated with us for the last 4.5 years. He takes care of more than 15 client deliveries, manages a team of more than 40 people and also takes care for product delivery at Infidigit. With his SEO strategies, he has won more than 7 awards in the SEO space. Ankit has always loved taking up new challenges and is focused on managing tasks efficiently and effectively. Helpful and Hardworking are a few of his skills that we love. When not working, he loves reading books, listening to music and watching series. In

Best Tips to Organically Increase YouTube Views

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    Youtube is the world’s second most visited website with more than 2 billion monthly active users. As crazy as it may sound, but videos are dominating the marketing world today, especially YouTube, which is used by 55% of marketers. 

    Gaining more YouTube views is on the top of every marketer’s list these days. But increasing YouTube views and building a sizable subscriber base does not happen overnight.  

    To amplify your brand’s message on YouTube there are strategic steps that marketers with vision follow. By generating quality content and using view generating tactics, YouTubers are leveraging the potential of this platform to the fullest. 

    Many marketers, in the past, gave in to the temptation of achieving short-term targets and letting go of this brilliant medium. The tables have turned now. YouTube has now become the most prominent marketing channel with a highly versatile audience and marketer base.

    Techniques to Increase YouTube Views on Your Videos/Channel 

    • Use descriptive titles and descriptions

    The proper use of keywords is critical to improving organic traffic on any platform. The same holds true for YouTube as well. To increase the number of views on your YouTube channel, a good place to start is with the title.  An engaging and descriptive title enables YouTube algorithms to mark and index your video and conveys to users exactly what your video is about.

    YouTube Title and DescriptionUsing SEO research tools like SEMrush, Keyword Planner, and so on, you can find the keywords that are most popular in your video’s segment on YouTube, and incorporate them in your titles and descriptions. This will help your videos record significantly more organic views. Good titles also make your videos easier to find on YouTube. 

    • Create and optimize YouTube thumbnails

    The first thing a user sees on YouTube videos are thumbnails. They create the first impression and therefore, can do wonders in increasing the number of hits to the video. The thumbnail you use, therefore, must always be the visual equivalent of your video’s description and title. 

    YouTube ThumbnailsMoreover, the thumbnail can be a big point of attraction, as it appears on search engine result pages (SERPs), social media, and even the ‘suggested video’ sections on YouTube. A good way to build a customized thumbnail is to use high-quality images, which can be edited and filled in with text in engaging fonts, describing the video or being clickbaity.

    • Use proper YouTube tags 

    To help the YouTube algorithm understand your videos and distinguish them from the others, you must use YouTube tags properly. This step is a fundamental step to increasing views on YouTube. Using YouTube tags, you can help YouTube categorise your videos and associate them with similar videos to increase its reach through ‘suggested video’ sections and recommendations.

    YouTube TagsAdditionally, YouTube tags also help you organize your content on the channel through self-reference tagging. Tags also help in battling the “misspelt keywords” situation, in which you can use the target keyword, which is usually misspelt, and use it in the tags instead of titles and descriptions.

    • Optimize videos for likes, comments, subscriptions

    Optimization of YouTube videos is not just limited to technical tasks and YouTube SEO tips. The number of views your video gets is considered an essential ranking factor by YouTube’s algorithms. However, the algorithms also check for the amount of engagement your video is generating amongst the viewers. Hence, a short call to action must be placed in every video, asking the viewers to like the video, subscribe to your channel, and comment on the video. Not only does this generate a good amount of interaction and engagement, but it also indicates to the YouTube algorithms that your videos are interesting enough to start conversations.

    • Create videos that are useful for users

    Providing value to your viewers is the easiest way to build a following and increase YouTube views on your videos. This value can be in the form of entertainment, education, or both. Offering value through your videos will encourage viewers to check your channel out, subscribe, follow you to watch future videos, and even watch your previously posted content. This is the most practical and effective way to increase the views of your YouTube content.

    • Promote YouTube videos

    Promoting your YouTube channel or videos can do wonders for you. Just like an expert guest blogger can enrich your website with their content and bring in more visitors, industry influencers, popular YouTubers, people with a good following, and so on, can rake in those additional views on your videos. You can promote your videos in collaboration with these people, or invite them to do guest appearances so that heir followers check your content out. This helps you reach out to a completely untapped audience.

    • Create and optimize end screens

    End screens encapsulate almost everything about your content and you as a content creator when your video ends. They provide relevant information about your videos, channels, playlists, personal websites, recommended videos, and much more. These can both simultaneously increase your subscribers, and increase YouTube views on your videos.

    YouTube Endscreen

    • Add videos to your blog

    Videos embedded in blogs generate a lot more high-quality views than other videos on YouTube. They help increase the number of YouTube views and help your videos rank higher in YouTube’s search results. Top ranking videos on YouTube usually have much higher backlinking and embeds than the lower-ranking ones.

    Add videos to your BlogOne additional advantage of adding relevant videos in your blogs can be more subscribers. Providing a direct subscribe button to your channel’s readers can prove very valuable for your videos in the long run. It was reported that 50-60% of the views on videos come from the subscribers. Hence, adding videos in your blog can boost the number of subscribers, subsequently increasing the views on your YouTube videos.

    • Rank videos on Google search

    Using traditional SEO can help increase YouTube views. Videos have the potential to outrank even the websites on which they’re featured on SERPs. Hence, SEO for search engines can also increase the views on videos. Embeds that lead to a YouTube video on websites count as backlinks and significantly help in the video’s SEO ranking. With a good enough ranking on SERPs, you can organically increase your YouTube views and increase your subscribers.

    Rank Videos on SERP

    • Share videos on social platforms

    Lastly, share your videos across all your social channels like Instagram, Twitter, Facebook, Pinterest, and so on. Cross-platform promotion can drive a significant number of views towards your videos. This has another advantage that is usually unknown to people. YouTube algorithms favour videos that originate from other platforms. YouTube sees your video as the one to bring in users to their platform, and so provides your videos organic ranking and even more suggested videos mentions.

    Promote YouTube videos on Social Media

    Social platforms also prove to be a very effective marketing tool for your videos, as they have the potential to reach an audience that you might not even be aware of. Likes, comments, and shares of your video’s YouTube link on social platforms can drive a significant amount of YouTube views on your videos.

    • Collaborate with Other Content Creators

    The goal to increase YouTube views can seem daunting at first, even if you have a healthy marketing budget. Most content creators realize that there is no guaranteed way to build your YouTube audience. But there are ways to grow traction in your favour – collaborating with other content creators.

    The process might seem intimidating at first, but all you have to do is build a relationship with a content creator who possesses considerable authority in your vertical. You can start by posting links to their videos on your channel and reaching out to them. Such collaborations will help your channel stand out and attract the audience your collaborating creators bring in.

    • Upload Transcript of Your Video

    When you hear how to increase YouTube views, what is the first point that comes to your mind? For many content creators, the path of least resistance is to buy followers. However, this is not a sustainable solution, even if it gives a semblance of some social proof. 

    YouTube favours behavioural metrics like engagement rates, video completion rates, etc. You can use more straightforward methods like uploading a transcript and enabling closed captions on your videos. This will help your videos perform well among the audience with special needs, linguistic barriers, and even in cases if you have poorly recorded audio.

    • Create Playlists

    It might seem like this advice is for the more advanced content creators, but it is the foundation of a successful YouTube channel. Early in your content creation journey, you might get tempted to post a video or two every week to increase YouTube views. While the strategy will help you get incremental traction, it can overwhelm your audiences and distract you from the best-performing content on your channel.

    YouTube PlaylistsPutting together a playlist helps you categorize content on your channel and makes it easy for your viewers to navigate between your videos. This can result in consistent subscriber rates and longer time spent on the channel per subscriber.

    • Influencer Marketing

    Influencer marketing differs from collaboration in the sense that it can be a more transactional relationship. Collaborative relationships among content creators take time to culminate. This way, you are not limited by having to work with subject matter experts in your field. Instead, if you have some marketing budget or a physical product you can provide to the influencers, you can reach out to more people who might be targeting the exact audience you want to cater to. Your job is done as long as your message reaches your audience via the right influencer. You can use Traackr, Upfluence, BuzzSumo, etc., to locate relevant influencers and increase YouTube views.

    Techniques to Increase YouTube Views on Your Videos/Channel

    In recent years, YouTube has become one of the most popular video-uploading social media platforms for content creators and businesses alike. With millions of users visiting the site every day, it offers a great opportunity for creators to reach a wider audience and grow their virtual presence. However, with so many creators on the platform, it can be difficult to stand out and increase YouTube views. 

    In this article, we will explore various techniques you can implement to increase YouTube views on your videos and grow your channel. Whether you’re just starting or looking to grow your existing channel, these techniques will help you reach your goals and build a successful presence on YouTube.

    Make Sure You Know the Basics of YouTube:

    Before creating content and increasing YouTube views, it’s important to know the basics of the platform. This includes understanding how to create a new account, upload videos, optimize your videos for search, and engage with your audience. Additionally, it’s essential to adhere to YouTube’s policies and guidelines to ensure that you are creating content that complies with their terms of service. Here are some areas you should consider before starting your journey to get YouTube views:

    1. Define your niche: Determine the topic you want to create content about and make sure it is something you are knowledgeable and passionate about.
    2. Research: Look at other successful YouTube channels in your niche to see what type of content resonates with viewers. This can help you identify what works and what doesn’t.
    3. Plan your content: Develop a content calendar to help you stay organized and consistent with your uploads. This will help you establish a regular audience and build momentum.
    4. Engage with your audience: Encourage viewers to leave comments, ask questions, and share your videos with others. Respond to comments and engage with your audience as much as possible.

    Concentrate on a Segment of the Market:

    It’s important to focus on a specific market segment when creating content. This means identifying your target audience and creating content that resonates with them. By concentrating on a market segment, you can build a loyal following and increase Youtube views along with the chances of success on the platform.

    1. Identify the Segment: If you are wondering about how to increase YouTube views, the first step is to identify the market segment you want to focus on. This could be based on factors such as demographics, geography, lifestyle, behavior, or needs.
    2. Understand the Segment: Once you have identified your target segment, conduct research to understand their needs, preferences, and behavior. This can include surveys, focus groups, and market analysis.
    3. Tailor your Product/Service: Based on your research, tailor your product or service to meet the specific needs and preferences. This could involve customizing your branding, messaging, and pricing.
    4. Create a Targeted Marketing Strategy: Develop a marketing strategy that specifically targets your chosen segment. This could include targeted advertising, content marketing, and influencer marketing.

    Make the Best Use of Metadata:

    Metadata is the information that describes your video and helps viewers find it on YouTube. This includes the title, description, tags, and thumbnail. Optimizing your metadata can improve your videos’ visibility and increase Youtube views by ranking higher in search results.

    Building a Connection with your Viewers:

    One of the keys to making your YouTube channel successful is by building a connection with your viewers. This means engaging with your audience through comments, responding to questions, and creating content that is relevant and interesting to them. By building a strong connection with your viewers, you can increase YouTube views, gain subscribers and build a loyal following.

    Ask your Viewers to Subscribe to your Channel:

    Asking your viewers to subscribe to your channel is a great way to increase your subscriber count. This can be done at the end of each video or through calls-to-action within your content. By encouraging your viewers to subscribe, you can build a larger audience and increase your chances of success on the platform.

    Activate Embedding:

    Activating embedding on your videos allows other websites and social media platforms to share your content. This can increase YouTube views and help you reach a larger audience. By enabling embedding, you can make it easier for others to share your content and promote your channel.

    Increase the Watch Time:

    Watch time is an important metric on YouTube and can impact your search rankings and recommendations. To increase your watch time, it’s important to create engaging content that keeps viewers interested and encourages them to watch more videos on your channel. You can also use cards and end screens to promote other videos and keep viewers engaged.

    When the Time is Right, Post your Video:

    Timing is important when it comes to posting videos on YouTube. It’s important to consider when your target audience is most likely to be online and engage with your content. Additionally, you should aim to post videos on a consistent schedule to build anticipation and keep your viewers engaged.

    Perform with your Analytics:

    Analyzing your YouTube insights is important for understanding your audience and improving your content. By reviewing your data, you can gain insights into your viewership, engagement, and performance. This can help you make informed decisions about your content and improve your chances of success on the platform.

    Continue Building Your YouTube Views

    Now that you’re aware of the various techniques on how to increase YouTube views on your channel, you can leverage them to increase your subscribers and probably make your videos “viral-worthy”. These techniques will not only help you to increase the number of views on your YouTube channel, but will also help you in organically ranking higher on YouTube, and becoming a prominent channel down the line with an impressive subscriber base.

    Conclusion

    Growing your YouTube channel requires a combination of different techniques. While each one has its own impact, implementing them together can help you achieve your goals on the platform. Ultimately, success on YouTube requires persistence, creativity, and a willingness to adapt to changing trends and algorithms. By following the tips and strategies discussed in this article, you’ll be well on your way to building a thriving channel that resonates with viewers and attracts new subscribers.

    FAQ

    Can YouTube Spot Fake Views?

    Yes, YouTube has systems in place to detect and remove fake views. The platform uses a combination of automated algorithms and manual review processes to identify views that are not genuine.

    YouTube’s algorithms are designed to detect and flag views that are generated through fraudulent means, such as through the use of bots or by repeatedly refreshing a video’s page. 

    The platform also uses a combination of human reviewers and machine learning to analyze traffic patterns and identify suspicious activity.

    However, it’s important to note that YouTube’s systems are not perfect, and some fake views may slip through the cracks. If you suspect that a video has fake views, you can report it for review.

    How Much is One YouTube View Worth?

    The value of one YouTube view varies depending on a number of factors, such as the type of content, the advertiser, the target audience, and the location.

    For example, some advertisers may pay only a fraction of a cent per view for lower-quality content or for content that is not targeted to a specific audience. In contrast, others may pay several dollars or more for high-quality content that is targeted to a specific audience.

    Additionally, the viewer’s location can also play a role in the value of a view. Views from countries with a higher cost of living or stronger economies may be more valuable to advertisers than views from countries with a lower cost of living or weaker economies.

    How can I increase views on my YouTube shorts?

    Here is how you can increase YouTube views with shorts:

    1. Optimize your Title and Description: Make sure your title and description are short, catchy, and contain relevant keywords. This will help your video show up in search results and attract viewers.
    2. Share your Videos on Social Media: Promote your videos on social media platforms like Twitter, Instagram, and Facebook to reach more viewers.
    3. Collaborate with Other Creators: Collaborating with other creators can help you reach new audiences and increase YouTube views.
    4. Engage with your Audience: Encourage viewers to comment on your videos and respond to their comments to build engagement and loyalty.
    5. Use Eye-Catching Thumbnails: Create a visually appealing thumbnail that accurately represents your video’s content and grabs the viewer’s attention.
    6. Post Consistently: Post high-quality videos to keep your audience engaged and interested in your content.

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    Best Tips to Organically Increase YouTube Views