Sleeveless T-shirts for Men was the highest searched term.


White T-shirts Men was the highest colour specific keyword searched.


T-shirts Men saw a huge jump
from Sept ‘20 to Feb ‘21.

Other Major Insights

  • The 6400% growth showed user’s intent of searching specific styles of t-shirts, narrowing down the search in the t-shirts category.
  • Eyebogler and Parashoot are the only two brands in the Top 5 whose searches grew by a staggering 5900% and 4900%, respectively. The keywords were Eyebogler T-shirts and Parashoot Jackets. 
  • During the winter-cum-wedding season from Sept 2020 to February 2021, people highly searched for a branded jacket from Levis for warmth and style and Sadri Jacket and Modi Jackets for weddings and other festive occasions.
  • Levis’ Jean Jacket Men keyword saw a massive surge of 1900% during five months. Sadri Jacket and Modi Jacket for Men searches saw a considerable jump of 661.90% and 560%, respectively.
  • The generic term T-shirts Men saw a 5592.31% rise in the past two years. Whereas, during Sept 2020 to February 2021 period, saw a jump of 1275%
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